{"product_id":"customer-value-starvation-can-kill","title":"Customer Value Starvation Can Kill","description":"\u003cb\u003eRead \u003ci\u003eCustomer Value Starvation Can Kill\u003c\/i\u003e, and make life easier for your customers and yourself, and win in the marketplace!!\u003c\/b\u003e\u003cp\u003eCustomer value starvation is a common disease in companies, both small and large - which is difficult to diagnose. It is a silent killer, like many cancers. By the time it is diagnosed, it is generally late, sometimes, too late!\u003c\/p\u003e\u003cp\u003eMahajan and Vieira have put their expertise together to show how companies overlook value starvation. This causes irritation and frustration to customers in their interaction with the company and its personnel - in person, on telephone, net or mail.\u003c\/p\u003e\u003cp\u003eThe book identifies customer DNA (Do Not Annoy) factors, and suggests how to minimize complaints; ensure customer loyalty; and long term company profitability and success. Philip Kotler, the world''s guru on marketing, said, \"\u003ci\u003eThis book will help you think freshly about your business mission and success.\"\u003c\/i\u003e\u003c\/p\u003e\u003cp\u003eSeven well-known experts on the subject like Shep Hyken have contributed to this book. Read \u003ci\u003eCustomer Value Starvation Can Kill\u003c\/i\u003e, and make life easier for your customers and yourself, and win in the marketplace!!\u003c\/p\u003e","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57314881700222,"sku":"NW9781952538582","price":32.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9781952538582.jpg?v=1778714609","url":"https:\/\/mediaplace.com\/en-eu\/products\/customer-value-starvation-can-kill","provider":"MediaPlace","version":"1.0","type":"link"}