{"product_id":"doing-q-methodological-research","title":"Doing Q Methodological Research","description":"This book is a simple yet thorough introduction to Q methodology, a research technique designed to capture the subjective or first-person viewpoints of its participants. Watts and Stenner outline the key theoretical concepts developed by William Stephenson, the founder of Q methodology, including subjectivity, concourse theory and abduction. They then turn to the practicalities of delivering high quality Q methodological research.   \u003cp\u003e\u003c\/p\u003e  \u003cp\u003eUsing worked examples throughout, the reader is guided through:\u003c\/p\u003e  \u003cp\u003e\u003c\/p\u003e  \u003cp\u003e• important design issues \u003c\/p\u003e  \u003cp\u003e• the conduct of fieldwork   \u003c\/p\u003e  \u003cp\u003e• all the analytic processes of Q methodology, including factor extraction,  factor rotation and factor interpretation.\u003c\/p\u003e  \u003cp\u003e\u003c\/p\u003e  \u003cp\u003eDrawing on helpful conceptual introductions to potentially difficult statistical concepts and a step-by-step guide to running Q methodological analyses using dedicated software, this book enables interested readers to design, manage, analyse, interpret and publish their own Q methodological research.\u003c\/p\u003e","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57555028377982,"sku":"NW9781849204156","price":55.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9781849204156.jpg?v=1781597586","url":"https:\/\/mediaplace.com\/en-eu\/products\/doing-q-methodological-research","provider":"MediaPlace","version":"1.0","type":"link"}