{"product_id":"education-of-a-design-writer","title":"Education Of A Design Writer","description":"\u003cb\u003eFrom prolific design writers and educators at the SVA\/NYC, Steven Heller and Molly Heintz, a compelling collection of essays and interviews for anyone interested in critiquing, explaining, or interpreting design \u003c\/b\u003e\u003cbr\u003e  \u003cbr\u003e Writing is designing, and writers are designers. Mastering the elements of different writing styles is as important in describing a designed work as an understanding of color, texture, and material form. The design writer must make the prose as necessary and exciting to read as a designed object––from the simplest business card or product packaging to the grandest monument––must be to see and to use.  \u003cbr\u003e  \u003cbr\u003e This book is for the student or the expert, the novice or the professional, who seeks to communicate. With real-world examples of how and what to write when critiquing, explaining, discovering, introducing, and interpreting a piece of design, it presents a tantalizing world of possibilities for any design writer. The collected essays include a range of styles and disciplines, from journalism, scholarship, criticism, and business. Contributors include: \u003cul\u003e\n\u003cli\u003e Sarah Boxer \u003c\/li\u003e\n\u003cli\u003e Akiko Busch \u003c\/li\u003e\n\u003cli\u003e Liz Danzico \u003c\/li\u003e\n\u003cli\u003e Jarrett Fuller \u003c\/li\u003e\n\u003cli\u003e Colette Gaiter \u003c\/li\u003e\n\u003cli\u003e Karrie Jacobs \u003c\/li\u003e\n\u003cli\u003e Mark Kingsley \u003c\/li\u003e\n\u003cli\u003e Julie Lasky \u003c\/li\u003e\n\u003cli\u003e Warren Lehrer \u003c\/li\u003e\n\u003cli\u003e Rob Walker \u003c\/li\u003e\n\u003cli\u003e Michele Y. Washington \u003c\/li\u003e\n\u003cli\u003e and many more! \u003c\/li\u003e\n\u003c\/ul\u003e Explaining design means writing intelligibly and creatively. This book covers it all, for and through those who practice, chronicle, critique, and observe graphic, product, industrial, and architectural design.\u003cbr\u003e  ","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57587797229950,"sku":"NW9781621538417","price":18.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9781621538417.jpg?v=1781966573","url":"https:\/\/mediaplace.com\/en-eu\/products\/education-of-a-design-writer","provider":"MediaPlace","version":"1.0","type":"link"}