{"product_id":"inter-cultural-communication","title":"Inter Cultural Communication","description":"\u003cb\u003eThis is the first title in the new “Global Business” series of books written by leading experts in the field of international business and management. \u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e The book aims to provide a practical understanding of the key concepts and issues involved in communicating in today’s multi-cultural world. The author takes China as the prime example of the cultural barriers presented to non-Chinese businesspeople.\u003cbr\u003e\u003cbr\u003e By combining theory and practice, the book presents insights and techniques in inter-cultural communication.\u003cbr\u003e\u003cbr\u003e How does our language reflect our thoughts? What is the relationship between our culture and communication? How can we overcome cross-cultural boundaries and communicate effectively both in interpersonal or business settings?","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57291433607550,"sku":"NW9781915951045","price":13.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9781915951045.jpg?v=1778528083","url":"https:\/\/mediaplace.com\/en-eu\/products\/inter-cultural-communication","provider":"MediaPlace","version":"1.0","type":"link"}