{"product_id":"what-they-heard","title":"What They Heard","description":"There''s a myth attached to ''A Hard Day''s Night'': the Byrds adopted the 12-string guitar and transformed ''Mr Tambourine Man'', Dylan went electric as a result, and a pattern of intense competition climaxed with the release in quick succession of Blonde on Blonde, Pet Sounds and Sgt Pepper. A closer look tells us something different. Dylan''s electric ''Subterranean Homesick Blues'' preceded the Byrds'' version of ''Mr Tambourine Man'', which owed just as much to the Beach Boys - whose epochal Pet Sounds came out a full year before Sgt Pepper. Using timelines derived from release dates, studio sessions and personal encounters, Play It Hard traces the paths of influence during a 3-year period when artists crosspollinated via recordings, rivalry, rumours and drugs - changing music forever.","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57339754611070,"sku":"NW9781838018146","price":13.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9781838018146.jpg?v=1778656592","url":"https:\/\/mediaplace.com\/en-eu\/products\/what-they-heard","provider":"MediaPlace","version":"1.0","type":"link"}