{"product_id":"can-marketing-save-the-planet","title":"Can Marketing Save The Planet","description":"\u003cp\u003e\u003cb\u003eAn exploration of some of the most high profile environmental and sustainability challenges facing businesses and consumers, and 101 of the most practical solutions from the world of marketing.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eIn our fast-moving and consumer-driven world – in which more than 10 million people are Marketers – social and environmental issues are increasingly being moved to the top of boardroom agendas. Each and every company, and therefore every marketer, has a responsibility to learn about the changing landscape in which they operate, and to adapt their skills, creativity and influence accordingly.\u003cbr\u003e\u003cbr\u003eFrom the authors of \u003ci\u003eSustainable Marketing\u003c\/i\u003e, awarded Highly Commended at the Business Book Awards 2022, \u003ci\u003eCan Marketing Save the Planet? \u003c\/i\u003eis the ultimate guidebook for this journey, taking a deep dive into some of the most high profile subjects and solutions that every marketer needs to know about. It details the main priorities that companies should consider, and provides a 101-topic directory of the practical and realistic ways in which marketers can drive positive impact, showing that, even in the age of consumerism, marketing CAN be a force for good.\u003c\/p\u003e","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57305534202238,"sku":"NW9781399411257","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9781399411257.jpg?v=1778522497","url":"https:\/\/mediaplace.com\/en-usa\/products\/can-marketing-save-the-planet","provider":"MediaPlace","version":"1.0","type":"link"}