{"product_id":"developing-a-business-strategy","title":"Developing A Business Strategy","description":"\u003cp\u003eWant to take your company to the next level?  You need a roadmap, a strategy.  Preferably one that is simple, workable and saleable.  This book provides you with just that.  It sets out a straightforward strategy development process, the ‘Strategy Pyramid’, and guides you through it.  It uses a lively central case study throughout, as well as drawing on examples of how real businesses have developed winning strategies.  Whether you are intent on growing your business, or setting out on your start-up, this book offers an uncomplicated, practical and readable guide on how to get the strategy you need for your business to succeed.\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003eIt offers sound advice on the following areas: \u003c\/p\u003e \u003cul\u003e  \u003cli\u003eSetting goals and objectives \u003c\/li\u003e  \u003cli\u003eForecasting market demands \u003c\/li\u003e  \u003cli\u003eGauging industry competition \u003c\/li\u003e  \u003cli\u003eTracking competitive advantage \u003c\/li\u003e  \u003cli\u003eTargeting the strategic gap \u003c\/li\u003e  \u003cli\u003eBridging the gap with business strategy \u003c\/li\u003e  \u003cli\u003eBridging the gap with corporate strategy \u003c\/li\u003e  \u003cli\u003eAddressing risk and opportunity\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003eThe FT Essential Guide to Developing a Business Strategy\u003c\/i\u003e will help businesses of all sizes to chart and realise their growth ambitions.\u003c\/p\u003e","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57318288327038,"sku":"NW9781292002613","price":23.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9781292002613.jpg?v=1778723903","url":"https:\/\/mediaplace.com\/en-usa\/products\/developing-a-business-strategy","provider":"MediaPlace","version":"1.0","type":"link"}