{"product_id":"science-of-storytelling","title":"Science Of Storytelling","description":"SUNDAY TIMES BESTSELLER‘If you want to write a novel or a script, read this book’ Sunday Times‘The best book on the craft of storytelling I’ve ever read’ Matt Haig‘Rarely has a book engrossed me more, and forced me to question everything I’ve ever read, seen or written. A masterpiece’ Adam RutherfordWhy stories make us human and how to tell them better.There have been many attempts to understand what makes a good story – but few have used a scientific approach.In this incisive, thought-provoking book, award-winning writer Will Storr demonstrates how master storytellers manipulate and compel us.Applying dazzling psychological research and cutting-edge neuroscience to the foundations of our myths and archetypes, he shows how we can use these tools to tell better stories – and make sense of our chaotic modern world.INCLUDES NEW MATERIAL.","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57549707608446,"sku":"NW9780008276973","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9780008276973.jpg?v=1781531560","url":"https:\/\/mediaplace.com\/en-usa\/products\/science-of-storytelling","provider":"MediaPlace","version":"1.0","type":"link"}