{"product_id":"applied-empathy","title":"Applied Empathy","description":"\u003cp\u003e\u003cb\u003eI believe that empathy has been the most underrated characteristic of the biggest winners in society. \u003c\/b\u003e\u003cb\u003eEverybody should read this book\u003c\/b\u003e. -- Gary Vaynerchuk\u003cbr\u003e__________\u003cbr\u003e\u003cb\u003e\u003cbr\u003eMichael Ventura, entrepreneur and CEO of award-winning strategy and design practice Sub Rosa, shares how empathy\u003c\/b\u003e\u003cb\u003e - the ability to see the world through someone else''s eyes - could be what your business needs to innovate, connect, and grow.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eHaving built his career working with iconic brands and institutions such as Google and Nike, and also The United Nations and the Obama Administration, Michael Ventura offers entrepreneurs and executives a radical new business book and way forward.\u003cbr\u003e\u003cbr\u003eEmpathy is not about being nice. It''s not about pity or sympathy either. It''s about understanding - your consumers, your colleagues, and yourself - and it''s a direct path to powerful leadership. As such, \u003ci\u003eApplied Empathy\u003c\/i\u003e presents real strategies on how to make lasting connections and evolve your business internally as well as externally.\u003cbr\u003e\u003cbr\u003eThis ground-breaking guide lays the foundation to establish a diverse, inventive, and driven team that can meet the challenges of today''s ever-evolving marketplace. If you want to connect to the people you work with and for, you first have to understand them.\u003c\/p\u003e","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57317222056318,"sku":"NW9781529378238","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9781529378238.jpg?v=1778721176","url":"https:\/\/mediaplace.com\/products\/applied-empathy","provider":"MediaPlace","version":"1.0","type":"link"}