{"product_id":"best","title":"Best","description":"\u003cbr\u003eGET INSIDE THE MINDS OF ELITE SPORTSMEN AND WOMEN AND DISCOVER WHAT IT TAKES TO BE THE BEST. THIS IS THE STORY OF SUPERHUMAN PERFORMANCE AND THE PLAYBOOK FOR THE SUPERSTARS OF TOMORROW.\u003cbr\u003e\u003cbr\u003eNever have the best sportspeople seemed so far removed from the rest of us. So how are these extraordinary athletes made and what do their achievements tell us about success? THE BEST reveals how the most incredible sportspeople in the world got that way. It is a unique look at the path to sporting greatness. This is a story of origins,\u003cwbr\u003e training,\u003cwbr\u003e luck and serendipity,\u003cwbr\u003e as well as of sports science and cutting-edge technology. Packed with gripping personal stories and interviews,\u003cwbr\u003e you will discover how the best athletes develop the extraordinary skills and muscle memory that allow them to perform remarkable acts without consciously thinking about them. \u003cbr\u003e\u003cbr\u003eTHE BEST deconstructs the myths,\u003cwbr\u003e like the notion that 10,\u003cwbr\u003e000 hours of practice are needed to make it to the top,\u003cwbr\u003e and explores the hidden power of the mind to reveal how athletes really think and process information during high octane competition. it gets inside the minds of champions,\u003cwbr\u003e deconstructing what athletes see during matches and explaining how they do what they do.\u003cbr\u003e\u003cbr\u003eDrawing on examples and lessons from throughout the sporting world,\u003cwbr\u003e this is for anyone who wants to know what it takes to be the best.\u003cbr\u003e\u003c\/wbr\u003e\u003c\/wbr\u003e\u003c\/wbr\u003e\u003c\/wbr\u003e","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57317233099134,"sku":"NW9781529304374","price":12.15,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9781529304374.jpg?v=1778699825","url":"https:\/\/mediaplace.com\/products\/best","provider":"MediaPlace","version":"1.0","type":"link"}