{"product_id":"bookseller-of-florence","title":"Bookseller Of Florence","description":"\u003cp\u003e\u003cb\u003e''A marvel of storytelling and a masterclass in the history of the book'' \u003ci\u003eWALL STREET JOURNAL\u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eThe Renaissance in Florence conjures images of beautiful frescoes and elegant buildings - the dazzling handiwork of the city''s artists and architects. But equally important were geniuses of another kind: Florence''s manuscript hunters, scribes, scholars and booksellers. At a time where all books were made by hand, these people helped imagine a new and enlightened world.  \u003cbr\u003e\u003cbr\u003e At the heart of this activity was a remarkable bookseller: Vespasiano da Bisticci. His books were works of art in their own right, copied by talented scribes and illuminated by the finest miniaturists. With a client list that included popes and royalty, Vespasiano became the ''king of the world''s booksellers''. But by 1480 a new invention had appeared: the printed book, and Europe''s most prolific merchant of knowledge faced a formidable new challenge.\u003cbr\u003e\u003cbr\u003e\u003cb\u003e''A spectacular life of the book trade''s Renaissance man'' JOHN CAREY, \u003ci\u003eSUNDAY TIMES\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57313240154494,"sku":"NW9781784709372","price":12.84,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9781784709372.jpg?v=1778512686","url":"https:\/\/mediaplace.com\/products\/bookseller-of-florence","provider":"MediaPlace","version":"1.0","type":"link"}