{"product_id":"concepts-in-strategic-management-and-bu","title":"Concepts In Strategic Management And Bu","description":"\u003cp\u003e\u003cem\u003eFor courses in Strategic Management and Business Policy.\u003c\/em\u003e\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eUtilise a strategic management model to learn and apply key concepts \u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003ePicking up where the popular previous editions left off, \u003cstrong\u003e\u003cem\u003eConcepts in Strategic Management and Business Policy: Globalization, Innovation and Sustainability, \u003c\/em\u003e15th Edition \u003c\/strong\u003efurther sharpens and modernises this classic text’s approach to teaching strategy with an emphasis on globalisation, innovation, and sustainability. Throughout, the authors equip students with the strategic concepts they will need to know as they face the issues that all organisations must build upon to push their businesses forward. In this edition, Alan Hoffman and Chuck Bamford offer a fresh perspective to this extraordinarily well­-researched and practically crafted lesson. Also included is a new chapter on global strategy.\u003c\/p\u003e","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57318298157438,"sku":"NW9781292227290","price":67.04,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9781292227290.jpg?v=1778723934","url":"https:\/\/mediaplace.com\/products\/concepts-in-strategic-management-and-bu","provider":"MediaPlace","version":"1.0","type":"link"}