{"product_id":"customer-of-the-future-10-guiding-princi","title":"Customer Of The Future 10 Guiding Princi","description":"\u003cp\u003e\u003cstrong\u003eWith emerging technology transforming customer expectations, it''s important to keep a laser focus on the experience companies provide their customers.\u003c\/strong\u003e \u003cstrong\u003eTomorrow''s customers need to be targeted today!\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eCustomer experience futurist Blake Morgan outlines ten easy-to-follow customer experience guidelines that integrate emerging technologies with effective strategies to combat disconnected processes, silo mentalities, and a lack of buyer perspective.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eThe Customer of the Future\u003c\/em\u003e explains how today''s customers are already demanding frictionless, personalized, on-demand experiences from their products and services, and companies that don''t adapt to these new expectations won''t last. This book prepares your organization for these increas­ing demands by helping you do the following:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eLearn the ten defining strategies for a customer experience-focused company.\u003c\/li\u003e\n\u003cli\u003eImplement new techniques to shift the entire company from being product-focused to being customer-focused.\u003c\/li\u003e\n\u003cli\u003eGain insights through case studies and examples on how the world''s most innovative companies are offering new and compelling customer experiences.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eTomorrow''s customers will insist on experiences that make their lives significantly easier and better. Craft a leadership development and culture plan to create lasting change at your organization!\u003c\/p\u003e","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57317836456318,"sku":"NW9781400213634","price":15.28,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9781400213634.jpg?v=1778722873","url":"https:\/\/mediaplace.com\/products\/customer-of-the-future-10-guiding-princi","provider":"MediaPlace","version":"1.0","type":"link"}