{"product_id":"economics-for-business-management","title":"Economics For Business \u0026 Management","description":"\u003cp\u003e\u003ci\u003eEconomics for Business and Management\u003c\/i\u003e\u003cb\u003e\u003c\/b\u003eoffers an exciting introduction to the principles and applications of microeconomics and macroeconomics to the global business problems faced by today’s decision makers:\u003c\/p\u003e \u003cp\u003e·    What are the characteristics for successful entry into new international markets?\u003c\/p\u003e \u003cp\u003e·    How can ‘sustainability’ affect decision making within businesses?\u003c\/p\u003e \u003cp\u003e·    Why are today’s global investors so concerned about national debt issues?\u003c\/p\u003e \u003cp\u003e·    In what ways does an awareness of cultural differences improve decision making by international marketing and human resource strategists?\u003c\/p\u003e \u003cp\u003e·    What strategies can companies such as BP use to repair damaged global reputations? \u003c\/p\u003e \u003cp\u003eIt is an ideal text for introductory courses in economics with a business and management focus and more general business environment courses with an economic underpinning. \u003c\/p\u003e \u003cp\u003eVisit the fantastic website \u003cb\u003eat www.pearsoned.co.uk\/griffithswall\u003c\/b\u003e to find extra practice questions, interactive activities, quizzes and exam style practice questions with instant feedback, as well as podcasts, news articles, animated professional power points slides and a testbank of questions.    \u003c\/p\u003e","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57319255966078,"sku":"NW9780273735243","price":78.74,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9780273735243.jpg?v=1778727375","url":"https:\/\/mediaplace.com\/products\/economics-for-business-management","provider":"MediaPlace","version":"1.0","type":"link"}