{"product_id":"exposure-2","title":"Exposure","description":"\u003cp\u003e** \u003cstrong\u003eBusiness Book Awards 2023 Finalist\u003c\/strong\u003e **\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eHave you ever seen a competitor get great headlines and thought, ‘Hey! Why wasn’t that us?’\u003c\/strong\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003eGet insider secrets to find out how to set your business apart and cut through the noise, using media coverage\u003c\/li\u003e \u003cli\u003eHow to prepare your business to become a go-to authority for journalists from day one\u003c\/li\u003e \u003cli\u003eThe end-to-end process of getting media coverage, demystified\u003c\/li\u003e \u003cli\u003eHow to align media relations with your growth strategy and scale coverage\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eIncluded: An invaluable media relations toolkit with actionable templates, scripts and cheat sheets for transformational results\u003c\/p\u003e \u003cp\u003eFELICITY COWIE is a media relations troubleshooter for some of the world’s leading organisations and former BBC News and Panorama journalist. She’s worked on 100,000 story pitches from both sides and now makes her insider secrets available to YOU...\u003c\/p\u003e \u003cp\u003e\"A must-read for founders. This is truly a game-changing guide\" \u003cstrong\u003eEileen Burbidge MBE\u003c\/strong\u003e\u003c\/p\u003e \u003chr\u003e","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57313075134846,"sku":"NW9781788603393","price":13.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9781788603393.jpg?v=1778590836","url":"https:\/\/mediaplace.com\/products\/exposure-2","provider":"MediaPlace","version":"1.0","type":"link"}