{"product_id":"future-of-food","title":"Future Of Food","description":"\u003cp\u003eWith a global population estimated to reach nearly 10 billion by 2050 we face a huge challenge in feeding everyone on the planet. How is that to be achieved?\u003cbr\u003e\u003cbr\u003eIn this brilliantly insightful, one stop guide \u003ci\u003eWIRED\u003c\/i\u003e journalist Matt Reynolds assesses the limits and drawbacks of current food production and looks at the ways in which they can be tackled. He considers the potential for lab-grown meat to replace inefficient livestock farming. He talks to the scientists hoping to perfect more productive and disease-resistant crops. He explores initiatives to make agriculture less environmentally damaging and to reduce food waste. And he addresses the fundamental question: how do we feed more people while using fewer of the Earth''s resources?\u003c\/p\u003e","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57314497200510,"sku":"NW9781847943286","price":9.07,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9781847943286.jpg?v=1778713573","url":"https:\/\/mediaplace.com\/products\/future-of-food","provider":"MediaPlace","version":"1.0","type":"link"}