{"product_id":"harry-potter","title":"Harry Potter","description":"The \u003ci\u003eHarry Potter \u003c\/i\u003efranchise is not confined to just the page or the screen, but has been and continues to be reimagined and reconfigured through a number of extratextual products, texts, and experiences which surround and rework the \u003ci\u003eHarry Potter \u003c\/i\u003etexts. This book centres around the 2010s, or the ‘post-\u003ci\u003ePotter \u003c\/i\u003eera’, a period of unprecedented growth and reinvention for the franchise. Many of the franchising developments produced during this time operated according to distinct strategies: to consolidate the legacy of the \u003ci\u003eHarry Potter \u003c\/i\u003eseries, or to extend the fictional universe into new settings, media and cultural forms. This book explores six such developments - J.K. Rowling’s authorship, the website Pottermore, the ‘Wizarding World of Harry Potter’ theme parks, the Warner Bros. Studio Tour in Watford, the \u003ci\u003eFantastic Beasts \u003c\/i\u003efilms, and the stageplay \u003ci\u003eHarry Potter and the\u003c\/i\u003e \u003ci\u003eCursed Child \u003c\/i\u003e– to shine a spotlight on a franchise in flux.","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57304510562686,"sku":"NW9781399548182","price":62.1,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9781399548182.jpg?v=1778561151","url":"https:\/\/mediaplace.com\/products\/harry-potter","provider":"MediaPlace","version":"1.0","type":"link"}