{"product_id":"how-to-start-grow-a-successful-podcast","title":"How To Start \u0026 Grow A Successful Podcast","description":"\u003cp\u003eThe only guide you need to build a podcast from scratch with tips, techniques and stories from the pioneers of podcasting, by expert and early adopter Gilly Smith. \u003cbr\u003e\u003cbr\u003eFrom \u003ci\u003eThis American Life\u003c\/i\u003e''s Ira Glass and George the Poet to the teams behind \u003ci\u003eMy Dad Wrote a Porno \u003c\/i\u003eand\u003ci\u003e Table Manners with Jessie Ware\u003c\/i\u003e, this practical book is packed full of exclusive, behind-the-scenes advice and informative, inspiring stories that will teach you how to tell the greatest stories in the world.\u003cbr\u003e\u003cbr\u003eThis is a comprehensive yet accessible and warmly written book for creatives who are striving to understand how their content could be successfully turned into a podcast, from conception through to execution, distribution, marketing and monetising. It covers:\u003cbr\u003e-          Recognising who your show is for, deciding what it is about and where to find inspiration.\u003cbr\u003e-          Deciding on the format and working on structure and script.\u003cbr\u003e-          Hosting, casting and interview techniques.\u003cbr\u003e-          Production expertise - from equipment you''ll need to editorial tips and determining the ideal length of your show.\u003cbr\u003e-          Distribution - deciding on a release schedule, show art, metadata and how to distribute. \u003cbr\u003e-          Growing your podcast - promotion and building community among fans. \u003cbr\u003e\u003cbr\u003eWith original material throughout, case studies from podcasters across genres and a companion podcast featuring interviews with the pioneers, this is a first in guides to podcasting.\u003c\/p\u003e","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57315419980158,"sku":"NW9781472145345","price":14.65,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9781472145345.jpg?v=1778657429","url":"https:\/\/mediaplace.com\/products\/how-to-start-grow-a-successful-podcast","provider":"MediaPlace","version":"1.0","type":"link"}