{"product_id":"i-d","title":"I-d","description":"\u003cb\u003e\u003ci\u003ei-D\u003c\/i\u003e began as a fanzine dedicated to the street style of punk-era London in 1980 and quickly earned its position at the vanguard of fashion and style, abiding by the premise of “originate—don’t imitate.” This anniversary volume is the ultimate tribute to the irreverent and forward-thinking magazine that revolutionized not only the world of fashion publishing but fashion itself. \u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eOver  the  40  years  since  its  launch, i-D has  grown from a hand-stapled zine to one of the world’s leading international  style  titles  with  two  million  Instagram followers. Founded by Terry Jones in 1980, i-D began as a chronicle of style and attitude as much as a fashion bible,  and  over  the  years  it  has  kept  to  that  ethos,  in the  process  becoming  a  nurturing  ground  for  gener-ations  of  fashion  talents,  from  David  Sims  to  Juergen Teller,  Edward  Enninful  to  Wolfgang  Tillmans,  Tyler Mitchell to Harley Weir.\u003cbr\u003eThis   celebratory   volume   commemorates   the   40th anniversary  of i-D through  the  prism  of  different cultural eras, with each chapter focusing on a decade of   the   magazine’s   history   and   featuring   a   mix   of original  rephotographed  spreads  from  the  magazine, reprinted  text  pieces,  archival  imagery,  covers,  and new  essays  exploring  both  the  history  of i-D and  the wider cultural contexts of the era it was created in. It’s a magazine that has given Greta Thunberg, Madonna, Naomi Campbell, and Sonic the Hedgehog their first covers;  that  invented  the  emoticon;  and  that,  across 40  years  and  500  cover  winks,  has  had  one  defining message: that fashion should be inclusive, fun, diverse, and—always—original.","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57302927901054,"sku":"NW9780847871780","price":36.78,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9780847871780.jpg?v=1778551284","url":"https:\/\/mediaplace.com\/products\/i-d","provider":"MediaPlace","version":"1.0","type":"link"}