{"product_id":"in-the-name-of-wild","title":"In The Name Of Wild","description":"\u003cp\u003eFive continents. Ten countries. Twenty Natural World Heritage sites in five years. \u003cem\u003eIn the Name of Wild\u003c\/em\u003e is the story of what happened when one family set out to learn what wildness means to people around the world. \u003c\/p\u003e\u003cp\u003eWhat draws us to seek out wild places? Do they mean the same to everyone? As they embarked on their fieldwork the Vannini family expected pristine landscapes, but romantic ideals soon crashed into reality. Adventurers were there to conquer the wilderness. Conservationists were there to manage it. Tourism operators were there to make a dollar. \u003c\/p\u003e\u003cp\u003ePart travelogue, part ethnography, \u003cem\u003eIn the Name of Wild\u003c\/em\u003e takes us on a wide-ranging journey, searching for answers from people who call places like Tasmania, Patagonia, and Iceland home. Wildness, they explain, isn’t about remoteness or an absence of people. This brilliantly conceived, beautifully told account reveals that wild is really about connections, kinship, and coexistence with the land.\u003c\/p\u003e","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57312561430910,"sku":"NW9780774890403","price":19.47,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9780774890403.jpg?v=1778588620","url":"https:\/\/mediaplace.com\/products\/in-the-name-of-wild","provider":"MediaPlace","version":"1.0","type":"link"}