{"product_id":"little-book-of-ikigai","title":"Little Book Of Ikigai","description":"\u003cp\u003e\u003ci\u003e\u003cb\u003eFind out how to live a long and happy life thanks to the ikigai miracle.\u003c\/b\u003e\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003ci\u003eJapanese men''s longevity ranks 4th in the world, while Japanese women''s ranks 2nd. Perhaps this comes as no surprise when you know that the Japanese understanding of ikigai is embedded in daily life, careers, relationships, and hobbies.\u003c\/i\u003e\u003cbr\u003e\u003ci\u003e\u003cbr\u003eNeuroscientist and bestselling Japanese writer Ken Mogi shares personal insight and scientific research to provide a colourful narrative of Japanese culture and history along the way.\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003ci\u003eHe identifies five key pillars to ikigai:\u003c\/i\u003e\u003cbr\u003e\u003ci\u003e1: Starting small\u003c\/i\u003e\u003cbr\u003e\u003ci\u003e2: Releasing yourself\u003c\/i\u003e\u003cbr\u003e\u003ci\u003e3: Harmony and sustainability\u003c\/i\u003e\u003cbr\u003e\u003ci\u003e4: The joy of little things\u003c\/i\u003e\u003cbr\u003e\u003ci\u003e5:Being in the here and now\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003ci\u003e\u003cb\u003eFind fulfilment, joy and mindfulness in everything you do with the ikigai way.\u003c\/b\u003e\u003c\/i\u003e\u003c\/p\u003e","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57557002125694,"sku":"NW9781787470279","price":10.77,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9781787470279.jpg?v=1781615058","url":"https:\/\/mediaplace.com\/products\/little-book-of-ikigai","provider":"MediaPlace","version":"1.0","type":"link"}