{"product_id":"next-gen-ceo-1","title":"Next Gen Ceo By Mike Soutar","description":"\u003cp\u003e\u003cb\u003e''The real deal'' – Alan Sugar\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e''The essential modern playbook'' – Simon Squibb\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eYou don’t need the top job to think like a CEO.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eThe old rulebook for career success is dead. Today, every ambitious professional is facing the ''Three Storms'': the AI revolution, global power shifts, and transformative working practices. To survive and thrive, you must adapt fast.\u003cbr\u003e\u003cbr\u003e\u003ci\u003eNext Gen CEO\u003c\/i\u003e is not a dry management textbook. In 60 sharp, micro-learning chapters, Mike Soutar distils decades of experience as a founder, executive, and BBC''s \u003ci\u003eThe Apprentice\u003c\/i\u003e interviewer into battle-tested frameworks. Written as a ''working book'' meant to live on your desk, it strips away the noise to focus on the raw mechanics of everyday success.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eInside, you’ll discover how to:\u003c\/b\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eMaster Self-Leadership:\u003c\/b\u003e Build the unshakeable self-belief, relentless optimism, and work ethic required to stand out.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eEmbrace Constructive Dissent:\u003c\/b\u003e Learn why losing more arguments actually makes you a stronger, more respected team member.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eStep Out of the Weeds:\u003c\/b\u003e Use the four-step ''PISA'' method to stop carrying everyone else''s mental load and take control of your time.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eProtect Your Energy:\u003c\/b\u003e Map your personal productivity curve to stay on fire without burning out.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003eLeadership is a behaviour, not a job title. The future will disproportionately reward those who learn faster than the world is changing.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAre you ready to take charge?\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57820674425214,"sku":"NW9781035095759","price":12.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9781035095759.jpg?v=1786167511","url":"https:\/\/mediaplace.com\/products\/next-gen-ceo-1","provider":"MediaPlace","version":"1.0","type":"link"}