{"product_id":"soil-in-their-souls","title":"Soil In Their Souls By Sly, Rex","description":"\u003cp\u003e\u003cstrong\u003eLike many of the families in this book, Rex Sly follows in the footsteps of his ancestors who were also farmers in the Fens.\u003c\/strong\u003e The land was reclaimed by forebears, giving this unique bond between ‘soil and soul’ - each generation wishing to leave their soils as a sustainable inheritance to the next. The variety of crops which are grown has changed little over the past half-century, but the traditional farms have been largely replaced by high-tech agro-businesses. Not all farms in the fens are large, though, and the richness of the soils still enables the small grower to survive in a niche marketplace. The greatest change has been from the grower to the consumers’ shopping baskets. The marketing chain has changed from markets and merchants to the vast supermarket network: fast and efficient for the grower and value for money for the public. The corn exchanges which witnessed the rise and fall of agriculture over one and a half centuries of history are now no more than farming monuments. The ever-increasing demands on our soils are of concern to those in the Fens. Each generation is replaceable - fen topsoil is not.\u003c\/p\u003e","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57947129414014,"sku":"NW9780752457338","price":17.55,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9780752457338.jpg?v=1788257276","url":"https:\/\/mediaplace.com\/products\/soil-in-their-souls","provider":"MediaPlace","version":"1.0","type":"link"}