{"product_id":"straightforward-business-plan","title":"Straightforward Business Plan","description":"This Revised publication in the Straightforward Guides Series, The Straightforward Business Plan, is a comprehensive guide to all aspects of the ongoing planning and development of a business including internet-based businesses. The book covers all areas of business planning. As the economic climate gets tougher then the importance of creating a successful and effective business plan is that much greater. The book will prove invaluable to all those who are involved in setting up a business, whether small or medium size.","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57307112800638,"sku":"NW9781802362114","price":9.72,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9781802362114.jpg?v=1778577349","url":"https:\/\/mediaplace.com\/products\/straightforward-business-plan","provider":"MediaPlace","version":"1.0","type":"link"}