{"product_id":"strategic-management-of-information-syst","title":"Strategic Management Of Information Syst By Peppard, Joe","description":"\u003cul\u003e \u003cli\u003eA comprehensively updated revision of a book regarded by many as one the leading and authoritative titles for practitioners, academics and students in the domain of information systems and technology (IS\/IT) strategy.\u003c\/li\u003e \u003cli\u003ePresents a structured framework with tools, techniques and ways of thinking which provide a practical approach to building a digital strategy, expressed primarily in the language of business and management.\u003c\/li\u003e \u003cli\u003eBrings together the implications of the significant advances in IT and the most useful current thinking, research, and experiences concerning the business impact and strategic opportunities created by IS\/IT.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003ePeppard\u003c\/b\u003e and \u003cb\u003eWard\u003c\/b\u003e discuss the key questions that managers have to grapple with of \u003ci\u003ewhere, when\u003c\/i\u003e and \u003ci\u003ehow\u003c\/i\u003e to invest in IS\/IT, which is why a IS\/IT (or digital) strategy is required.\u003c\/li\u003e \u003c\/ul\u003e","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57550504558974,"sku":"NW9780470034675","price":50.82,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9780470034675.jpg?v=1783219481","url":"https:\/\/mediaplace.com\/products\/strategic-management-of-information-syst","provider":"MediaPlace","version":"1.0","type":"link"}