{"product_id":"what-is-strategy-does-it-matter","title":"What Is Strategy \u0026 Does It Matter","description":"In this revision of his classic book Richard Whittington challenges the basic assumptions of management orthodoxy. By applying four basic theoretical approaches of strategy-making to a series of key strategic issues, Whittington demonstrates the practical implications of different theories with many examples. Students are then challenged to critically evaluate their own personal approach to strategy-making in practice. The new edition is fully updated to cover the latest issues in strategy including expanded coverage of the resource-based and knowledge-based views of the firm, and utilises new examples from the international, service and ‘ebusiness’ sectors.","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57317211832702,"sku":"NW9781861523778","price":53.97,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9781861523778.jpg?v=1778721146","url":"https:\/\/mediaplace.com\/products\/what-is-strategy-does-it-matter","provider":"MediaPlace","version":"1.0","type":"link"}