{"product_id":"why-most-things-fail","title":"Why Most Things Fail","description":"\u003cp\u003eFrom the best-selling author of \u003cb\u003eThe Death of Economics\u003c\/b\u003e and \u003cb\u003eButterfly Economics\u003c\/b\u003e, a ground-breaking look at a truth all too seldom acknowledged: most commercial and public policy ventures will not succeed.\u003cbr\u003e\u003cbr\u003ePaul Ormerod draws upon recent advances in biology to help us understand the surprising consequences of the Iron Law of Failure. And he shows what strategies corporations, businesses and governments will need to adopt to stand a chance of prospering in a world where only one thing is certain.\u003c\/p\u003e","brand":"MediaPlace","offers":[{"title":"Default Title","offer_id":57318968951166,"sku":"NW9780571220137","price":11.34,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1379\/1261\/files\/9780571220137.jpg?v=1778697135","url":"https:\/\/mediaplace.com\/products\/why-most-things-fail","provider":"MediaPlace","version":"1.0","type":"link"}