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Why We Drink Too Much By Knowles  Dr  Charles

Why We Drink Too Much By Knowles Dr Charles

Regular price $18.00
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The revolutionary book that will change how you think about drinking forever – whether you''re tackling Dry January, looking for a permanent shift or simply curious.

‘Compelling and fascinating . . . A must-read’ – Andrew Jenkinson, Sunday Times bestselling author of Why We Eat (Too Much)


We drink to celebrate, to de-stress and to fit in. We barely question it – until we wake up with that vague sense of dread and ask, ''Why me?'' If you are a perfectly rational person in all other areas of your life, but too often find that one glass of wine turns into a bottle, it isn''t a moral failing or a lack of character. It''s biology.

In Why We Drink Too Much, leading surgeon and clinical researcher Dr Charles Knowles combines jaw-dropping science with his own harrowing journey as a recovering alcoholic to reveal what is really happening in our brains. With sharp wit and professional rigour, he unpacks:

  • The Reward System: Why alcohol hijacks our survival instincts and overrides our ability to choose.
  • The ‘Drinking Champion’ Phenotype: Why some of us are genetically primed to feel more reward from every sip.
  • A 12-Principle Blueprint: A science-backed guide to reclaiming your choice and moving toward long-term neutrality or sobriety.


Whether you are ‘sober curious,’ a ‘grey area’ drinker, or someone who has visited the edge and didn’t like the view, Dr Knowles offers a smart, accessible guide to reclaiming your choice.

''Fascinating'' – Robin Ince
''Illuminating and beautifully written.'' – Clare Pooley, bestselling author of The Sober Diaries
''Openhearted [and] useful. Knowles blends science and memoir to persuade readers to cut down on alcohol'' – The New York Times