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My Life In Advertising/scientific Advert By Hopkins, Claude C

My Life In Advertising/scientific Advert By Hopkins, Claude C

Regular price £13.40
Sale price £13.40 Regular price
Gain a lifetime of experience from the inventor of test marketing and coupon sampling -- Claude C. Hopkins. Here, you''ll get two landmark works in one, and discover his fixed principles and basic fundamentals that still prevail today.