Research Methods For Managers
Research Methods For Managers
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NEW to the Fourth Edition:
- Expanded coverage to accommodate recent developments in management research methodology. New topics include: doing a literature review, case study research, action research, mixed methods, and writing-up.
- Packed with practical research examples and exercises that encourage students to reflect upon the issues raised and relate them to their own experience.
- Additional learning features including critical reflection boxes, case studies and chapter summaries.
- A companion website with a full Instructors′ Manual and PowerPoint slides. Students have free access to downloadable journal articles and author podcasts.
Using a practical approach, but with explicit attention to the role of theory in management research, the new edition of Research Methods for Managers is a stimulating guide for students in management, organization and organization research.
